Welcome to the 84th edition of AI Marketers 🤖
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Let’s go through the hottest AI news stories of the week.

Anthropic CEO urges AI companies to slow model development amid fears over misuse​
Anusha Devang Shah 
Dario Amodei is calling on AI companies to pace model development, introduce permanent third-party safety evaluators, and coordinate on industry standards. OpenAI CEO Sam Altman and Elon Musk publicly agreed with his call for greater caution.

Le Monde Says AI Overviews Haven’t Hurt Its Audience So Far
Matt G. Southern
Le Monde says its audience hasn't dropped since AI Overviews launched in France, while app traffic and subscriber growth complicate the broader traffic story.

​Google Merchant Center AI Performance Now Shows AI Search Intent, Terms & Attribution​
Barry Schwartz 
Google has expanded its Merchant Center AI Performance Insights with AI Search intent, AI Search terms, and AI attributes. The new sections show how products match AI searches and recommend terms and missing attributes merchants can add to improve their visibility.

OpenAI introduces ChatGPT Images 2.5
OpenAI
OpenAI introduces ChatGPT Images 2.5, its “new state-of-the-art image model,” bringing sharper details, more precise editing, and faster generation to your creative workflows for all ChatGPT, ChatGPT Work, and Codex users across desktop, mobile, and web.

Meta debuts its Muse AI agent. Will consumers trust it?
Sarah Perez
Meta introduced Muse, its new personal AI agent that helps U.S. consumers with everyday tasks and projects. The company says the agent can do things like send emails, book travel, lower bills, fill out forms, and more. The AI agent will initially be available via the web, through apps on iOS and Android, and through chats in WhatsApp, and will soon also make its way to Meta’s AI glasses, the company says.

Google DeepMind Develops New AI Search Ranking Model
Roger Montti 
Google published a research paper on training an LLM to replace current back-end search ranking architectures. The researchers propose using autoregressive ranking to replace current two-stage ranking systems.

It’s time to take your marketing to the next level with these AI resources.

​How to Measure AI Search Visibility Impact and Business Success [Video]​
Aleyda Solis, Kevin Indig, Bengü Sarıca Dinçer and Max Woelfle 
Learn about the principles, top mistakes, best resources and do's and dont's to effectively measure your AI search optimization visibility and real business impact with Kevin Indig, Bengu Sarica Dinçer and Max Woelfle.

Some Sites Use llms.txt Like robots.txt, Common Crawl Finds
Matt G. Southern
Common Crawl analyzed 584,107 llms.txt files and discovered that 68% originated from a plugin or template, while 22% had no links at all, and some carried crawler rules the format can't enforce.

How to build your first AI SEO agent (full walk-through)
Chris Hanna
Chris shares a step-by-step guide to building an AI SEO agent from scratch to automate tasks like keyword research and topic clustering.

Your "AI Content Audit" Has a Preservation Bias
Joe Hall
Joe argues that once AI content analysis becomes cheap, it becomes easy to find a reason to optimize almost everything, including pages that may not deserve to exist in their current form: “the scarce resource is no longer the ability to find opportunities but the judgment required to decide which ones deserve action”.

The AI hours nobody on your marketing team is counting
Kevin Indig, Amanda Johnson
Kevin and Amanda share how AI adoption can turn marketers into unpaid (ineffective) software teams, while the real work absorbs the opportunity cost.

How to build an AI governance framework for SEO
Laura Iancu
Laura shares how to spot common AI risks and put practical guardrails in place: a short set of principles everyone actually reads, a clear line on data — what can and can’t touch an AI tool, and more. 

Is Reddit Cited or Just Searched? Analyze Your ChatGPT Query Fan-Outs with Fanout Explorer [Free Bookmarklet]
Orit Mutznik
Orit shares whether ChatGPT cites Reddit or just searches it and shares ChatGPT Fanout Explorer, a free bookmarklet that shows every query fan-out behind a prompt and which pages were cited.

How AI Is Reshaping Search Intent – What 2 Studies Reveal
Clara Soteras 
Clara shares how search intent is fracturing beyond informational, navigational, and transactional, and how two new studies show what AI Mode and AI Overviews are doing to user behavior.

Which are the newest AI tools and automations you can’t miss?

Free AI crawler check — can ChatGPT read your website?
SeenSure
A real check against 19 AI crawlers and opt-out rules to see whether each AI crawler can actually load your pages, tested live.

Free AI Flowchart Generator
Jotform
Turn a written description into an editable flowchart. After it generates, you can easily change steps, connections, layout direction, and colors, then share a link or download a PNG.

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Until next week, with another edition of AI Marketers 🤖

Aleyda Solis
SEO Consultant & Founder at Orainti
Wrapper of SEOFOMO, MarketingFomo, Trending Campaigns & AI Marketers
Find me on X / Bluesky / YouTube / LinkedIn / Website

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