Welcome to the 37th edition of AI Marketers 🤖
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🤖 The Latest AI News You Can’t Miss

Let’s go through the hottest AI news stories of the week.

Gemini’s Nano Banana is coming to Google Search, NotebookLM and Photos.
Google
Google is bringing Nano Banana to Search and NotebookLM (and soon to Google Photos). You can click a picture with Google Lens and transform your image with AI. In NotebookLM, Nano Banana is bringing six new styles to video overviews and powers a new format called Brief, for when you only need quick insights.

Google Introduces Veo 3.1 and advanced capabilities in Flow
Jess Gallegos, Thomas Iljic
Google Flow is gaining enhanced creative tools for clip editing and audio for "Ingredients to Video," "Frames to Video," and "Extend." Google is also launching Veo 3.1 with richer audio, more narrative control, and enhanced realism.

Inside Google's AI turnaround: The rise of AI Mode, strategy behind AI Overviews, and their vision for AI-powered search
Robby Stein, Lenny Rachitsky
Robby goes through why Google’s AI products are suddenly taking off after years of perceived stagnation, how AI is expanding Search rather than replacing it, how Google developed AI Mode from concept to launch in just one year, and more in this interview with Lenny. 

• Related: Google’s Liz Reid on AI Overviews: Less ad clicks, more searches by Danny Goodwin

Google rolls out two new AI-powered features to help you connect with web content in Search and Discover.
Google
Google is rolling out an AI-powered feature in Discover that will show brief previews that you can expand to see more; now available in the US, South Korea, and India. They’re also going to roll out a feature called a “What’s new” button that will help you keep up with the sports updates. 

Anthropic introduces Claude Haiku 4.5
Anthropic
Anthropic rolls out Claude Haiku 4.5, their latest small model, to everyone. It gives you similar levels of coding performance as Claude Sonnet 4, but at one-third the cost and more than twice the speed. Pricing is now $1/$5 per million input and output tokens.

Reddit expands its AI-powered search to five new languages
Ivan Mehta
Reddit announced that it is expanding its AI-powered search experience to five new languages: French, German, Spanish, Italian, and Portuguese. The feature is now available in Brazil, France, Germany, Spain, Mexico, and Italy.

Pinterest will let you 'dial down' AI slop in your feeds
Karissa Bell
Pinterest is offering users more control over how much AI content appears in their recommendations by adding a "refine your recommendations" setting that allows you to toggle generative AI content from specific categories.

Microsoft introduces its in-house image generation model called MAI-Image-1 
Microsoft
Microsoft announces MAI-Image-1, their first image generation model developed, debuting in the top 10 text-to-image models on LMArena. It excels at generating photorealistic imagery, like lighting, landscapes, and more.

Mozilla’s Firefox adds Perplexity’s AI answer engine as a new search option
Sarah Perez
Firefox announced that it’s bringing AI answer engine Perplexity to Firefox, letting customers decide whether they want to use AI to search the web and find new information.

Wikipedia Says AI Is Causing a Dangerous Decline in Human Visitors
Emanuel Maiberg
The Wikimedia Foundation says it’s seeing a significant decline in human traffic because more people are getting the information on Wikipedia via generative AI that was trained on its articles and search engines that summarize them without actually clicking through to the site.

🤖 Useful AI Guides & Resources for Marketers

It’s time to take your marketing to the next level with these AI resources.

New Data Study: What Queries Is ChatGPT Using Behind The Scenes?
Chris Long
Chris studies the actual searches that ChatGPT performs so that SEOs can better understand what strategies will work to optimize for them. “Almost one third of the time (31%), ChatGPT is performing a search off a prompt in this dataset”.

Do Backlinks Still Matter in AI Search? Insights from 1,000 Domains [Study]
Margarita Loktionova
Margarita and Kevin Indig analyzed 1,000 domains to uncover how backlinks influence AI-generated answers. The verdict: quality and authority drive visibility in AI search.

Google’s AI Mode SEO Impact | AI Mode User Behavior Study Part 2
Kevin Indig, Amanda Johnson
Kevin and Amanda go through what’s measurable, what’s guesswork, and what’s possibly next for visibility, trust, and monetization in AI Mode.

How to Build an AI Search Optimization Roadmap - Criteria and Steps to Take
Aleyda Solis 
​SEO is not dead, just evolving. In this presentation, Aleyda goes through the 5 key areas of difference between AI and traditional search, current AI search optimization trends, and a checklist for AI search optimization steps, along with examples and resources.

How to know if your GEO is working
Andrew Holland
GEO performance comes down to proof. Share of search, buyer intent, and prompt visibility show whether your strategy is creating real demand. Andrew goes through it.

How to Create an Intelligent Store: Transforming E-commerce with Knowledge Graphs, Search Intelligence, and AI Agents
Gianluca Fiorelli
Gianluca explains how to construct a unified knowledge graph, connect to the customer’s mind with search Intelligence, connect search intent to the keyword graph with named entity recognition, and more in this guide. 

AI Search and the growing importance of developing strong core visibility systems, site-level quality scoring, and anti-spam systems
Glenn Gabe
Glenn explains the importance of AI Search platforms building their own indexes, the need for anti-spam systems, and the importance of developing site-level quality and trust signals. 

🤖 AI Tools & Automations of the Week

Which are the newest AI tools and automations you can’t miss?

Flask - Video Collaboration for Creative Teams
Flask
Video collaboration platform built for creatives. Annotate videos visually, record in-depth feedback, and add any reference on your screen.

Kōmori AI: App Store Optimization made easy 
Kōmori
Kōmori gives iOS developers the keyword insights, rank tracking, and competitor analysis they need to boost App Store visibility.

Do you have any AI tools for marketers to feature? Send them over here!

🤖 AI Marketers Poll of the Week

Let’s find out how marketers are using AI tools. A poll at a time.

🤖 Feedback or Sponsorship?

If you have any noteworthy AI news or resources in marketing to share for next week's edition, are interested in sponsoring, or have any feedback about AI Marketers, just send me a message over here.

Until the next week, with another edition of AI Marketers 🤖

Aleyda Solis
SEO Consultant & Founder at Orainti 
Wrapper of SEOFOMO, MarketingFomo & AI Marketers
Find me on X / Bluesky / YouTube / LinkedIn / Website

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