Welcome to the 8th edition of AI Marketers 🤖
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🤖 The Latest AI News You Can’t Miss

Let’s go through the hottest AI news stories of the week.

OpenAI’s o1-pro is the company’s most expensive AI model yet
Kyle Wiggers
OpenAI has launched a more powerful version of its o1 "reasoning" AI model, o1-pro, in its developer API. It's incredibly expensive.

Related: OpenAI upgrades its transcription and voice-generating AI models by Kyle Wiggers 

OpenAI has released its first research into how using ChatGPT affects people’s emotional wellbeing
Rhiannon Williams
“After using the chatbot for four weeks, female study participants were slightly less likely to socialize with people than their male counterparts who did the same”.

Anthropic’s Claude Can Search The Web, Closing Gap With ChatGPT
Matt G. Southern
Anthropic's AI assistant Claude now searches the web, providing current information with source citations for paid US users.

Cloudflare: Trapping misbehaving bots in an AI Labyrinth
Reid Tatoris, Harsh Saxena, Luis Miglietti
Cloudflare announces AI Labyrinth, a new mitigation approach that uses AI-generated content to slow down, confuse, and waste the resources of AI Crawlers and other bots that don’t respect “no crawl” directives.

Booking.com and OpenAI personalize travel at scale
OpenAI
By integrating its data systems with OpenAI’s LLMs, Booking.com delivers smarter search, faster support, and intent-driven travel experiences.

GroupM Integrates DeepSeek to Simplify Media Buying in China
Trishla Ostwal
The media network is integrating DeepSeek’s R1 model to help brands target Chinese consumers more efficiently

🤖 Useful AI Guides & Resources for Marketers

It’s time to take your marketing to the next level with these AI resources.

What ChatGPT Can (and Cannot) See on Your Website: A Comprehensive Audit
Getaiso
“ChatGPT can reliably retrieve static content from simple websites…It can execute JavaScript and access content hidden in tabs and accordions, but cannot access content that requires specific user interactions to load”.

A guide to Semantics or how to be visible both in Search and LLMs
Gianluca Fiorelli
Build topical authority, use structured data, and reinforce entity relationships through internal linking. Gianluca goes through how to optimize for entity-based SEO in this guide.

LinkedIn Study: AI Shortens B2B Sales Cycles By 1 Week
Matt G. Southern
An Ipsos study commissioned by LinkedIn finds AI tools can cut sales cycles by a week, helping close deals faster.

Generative AI use surging among consumers for online shopping: Report
Mike Pastore
Compared to non-AI traffic sources, users engage more, view more pages, and bounce at lower rates – but they are also less likely to convert.

What content works well in LLMs?
Kevin Indig
“The best thing you can do for content optimization is to aim for depth, comprehensiveness, and readability (how easy the text is to understand)”.

6 tips to get the most out of Gemini Deep Research
Molly McHugh-Johnson
Deep Research is available for anyone to use (and now includes Audio Overviews). Molly shares how to get started.

How to choose the right AI Brand Monitoring Tools for AI Search & LLM Monitoring
Laurence O'Toole
Laurence goes through the best AI brand monitoring tools to track brand mentions, sentiment, citations, and share of voice across AI search engines, LLMs, and chatbots.

82% of Google AI Overviews citations come from deep pages: Report
Danny Goodwin
Homepages have long been considered the most crucial page. However, when it comes to AI Overviews, only 0.5% of citations link to home pages.

How to Track Traffic from AI Overviews, Featured Snippets, or People Also Ask Results in Google Analytics 4
Dana DiTomaso
​Wondering if AI Overviews, Featured Snippets, or PAA drive traffic to your site? Dana goes through how to track clicks, page views, and user actions in GA4 with this step-by-step guide.

🤖 AI Tools & Automations of the Week

Which are the newest AI tools and automations you can’t miss?

Brand Radar
Ahrefs
Explore what people and AI say about any brand, topic or niche.

Nightowl AI SEO Agent
Nightwatch
Your 24/7 AI-powered SEO specialist that never sleeps. Automate your SEO research, technical audits, SEO tasks, site changes, rank tracking.

Do you have any AI tools for marketers to feature? Send them over here!

🤖 AI Marketers Poll of the Week

Let’s find out how marketers are using AI tools. A poll at a time.

🤖 The AI Video of the Week

An interesting video for your marketing eyes to watch.

Manus AI - A Massive Leap for AI Agents
Skill Leap AI
Manus looks like a chatbot, but it does much more. In this video, you can see seven practical use cases showing how powerful it is.

🤖 Feedback or Sponsorship?

If you have any noteworthy AI news or resources in marketing to share for next week's edition, are interested in sponsoring, or have any feedback about AI Marketers, just send me a message over here.

Until the next week, with another edition of AI Marketers 🤖

Aleyda Solis
SEO Consultant & Founder at Orainti 
Wrapper of SEOFOMO, MarketingFomo & AI Marketers
Find me on X / Bluesky / YouTube / LinkedIn / Website

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