Welcome to the 21th edition of AI Marketers 🤖
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🤖 The Latest AI News You Can’t Miss

Let’s go through the hottest AI news stories of the week.

Google Launches ‘Search Live’ Real-Time Voice Search In AI Mode (In Labs)
Matt G. Southern
Google Search Live with real-time voice conversations is now available in AI Mode for U.S. users to test in Labs. Talk to search, get audio responses plus web links.

Google is expanding its Gemini 2.5 family of models
Tulsee Doshi
Google announced that Gemini 2.5 Flash and Pro are now generally available, and they’re introducing 2.5 Flash-Lite, their most cost-efficient and fastest 2.5 model yet.

• Related: Gemini app rolling out video upload and analysis by Abner Li

Google Adds AI Mode Traffic To Search Console Reports
Matt G. Southern
Google updates documents to show that it now includes AI Mode traffic in Search Console Performance reports.

Midjourney launches an AI video generator
Emma Roth
Midjourney has released the first version of its AI video generation model, allowing users to generate five-second clips based on images created on the platform, or user-uploaded ones.

Adobe made a mobile app for its Firefly generative AI tools
Jess Weatherbed
The all-in-one platform for Adobe’s Firefly generative AI models is now available on iPhone and Android devices.

OpenAI Rolls Out Update To ChatGPT Search
Roger Montti
OpenAI updated ChatGPT search to improve its ability to handle longer conversations and answer more complex search queries.

• Related: ChatGPT Updates To Improve Tracking In Analytics With More UTM Parameters by Barry Schwartz 

Google: No AI System Currently Uses LLMs.txt
Barry Schwartz
There has been a lot of chatter around whether one should add an LLMs.txt to their website. John Mueller wrote on Bluesky, "FWIW no AI system currently uses llms.txt".

Google Troubleshooting On Blocking Content From AI Mode & AI Overviews
Barry Schwartz
Google has quietly updated its AI features and your website help document, which it initially launched just under a month ago, with a new section on troubleshooting preview controls.

Creators say they didn't know Google uses YouTube to train AI
Zach Vallese
Google is using its expansive library of YouTube videos to train its AI models, including Gemini and the Veo 3 video and audio generator, CNBC has learned.

Is Google about to destroy the web?
Thomas Germain
Google says adding more AI to its search engine will rejuvenate the internet. Others predict an apocalypse for websites. One thing is clear: this era of online history is closing.

🤖 Useful AI Guides & Resources for Marketers

It’s time to take your marketing to the next level with these AI resources.

​The AI Search Content Optimization Checklist [With Examples + Google Sheets]
Aleyda Solis 
I've created an AI Search Content Optimization Checklist, going through the most important aspects to take into account to optimize your content for AI search answers -from chunk optimization, citation worthiness, topical breadth and depth, personalization, etc.-, along with their importance and how to take action, with examples of how to move forward and what to avoid.

Comparing Top Traffic Prompts vs Queries Across Different Page Types - Key Differences & Implications
Aleyda Solis 
Aleyda goes through a few scenarios of top AI prompts vs traditional search queries, as well as the pages receiving their traffic to find the key differences and implications. 

How does ChatGPT Search select the sources to crawl? Title and Description are still key!
Jérôme Salomon
When you study the ChatGPT conversation JSON file, you can actually see the full list of Search Results (including the ones that ChatGPT didn’t use in the answer).

​Early testing of Google’s AI Mode
Dan Taylor
​Dan analyzed a sample of 588 prompts and question-style keywords across Travel, Ecommerce, and SaaS sectors to test AI mode. “AI Mode included shopping links without directly stating “Shopping” as a source”.

The New Normal
Kevin Indig
Kevin shares a 360-degree view on how AI changes search, how you should adjust, and what new metrics you should measure in this analysis. 

9 ways to use MCP and agentic AI in your marketing stack
Constance Chen
Constance goes through how to use MCP in marketing to enhance your strategy with agentic AI. Learn how to use MCP in marketing to transform workflows.

Websites Using AI Content Grow 5% Faster [+ New Research Report]
Ryan Law
Ahrefs surveyed 879 marketers to understand how generative AI is changing content marketing: the workflows, the costs, the results, and the risks. “Human content was 4% more likely to be negatively impacted by a Google update than AI content”.

AI Overviews - Analyze, Strategize, Prioritize in 1 Simple Chart
Wil Reynolds
Wil goes through how AI Overviews impact PPC and SEO strategies, and shares actionable insights for optimizing your search investments amidst evolving AI-driven search landscapes.

Which AI Search Tools (LLMs) are the Most Gullible?
Lily Ray
Lily used ChatGPT to generate various questions about which SEO professionals are the best at random things. “LLMs like Google’s AI Overviews, AI Mode, Gemini, and ChatGPT incorporated my fictional “SEO rankings” within 24 hours of publishing”.

🤖 AI Tools & Automations of the Week

Which are the newest AI tools and automations you can’t miss?

Waikay: AI Search monitoring
Waikay
Find out and track what AI knows about your brand. Monitor AI Search, manage reputation risks, optimize strategic positioning & benchmark against competitors.

ChatGPT search query extractor
Ziggy Shtrosberg
View search queries in any ChatGPT conversation that grounds its response using a web search. 

Do you have any AI tools for marketers to feature? Send them over here!

🤖 AI Marketers Poll of the Week

Let’s find out how marketers are using AI tools. A poll at a time.

🤖 The AI Video of the Week

An interesting AI video for your marketing eyes to watch.

The AI Search’s Impact on Publishers
Crawling Mondays
Learn about the impact of AI search on publishing websites with Aleyda Solis and Barry Adams in the latest edition of the SEOFOMO TL;DR, going through the latest SEO and AI search news, resources and guides.

🤖 Feedback or Sponsorship?

If you have any noteworthy AI news or resources in marketing to share for next week's edition, are interested in sponsoring, or have any feedback about AI Marketers, just send me a message over here.

Until the next week, with another edition of AI Marketers 🤖

Aleyda Solis
SEO Consultant & Founder at Orainti 
Wrapper of SEOFOMO, MarketingFomo & AI Marketers
Find me on X / Bluesky / YouTube / LinkedIn / Website

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