Welcome to the 71st edition of AI Marketers 🤖
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🤖 The Latest AI News You Can’t Miss

Let’s go through the hottest AI news stories of the week.

Google can be directly liable for false AI Overview claims: German court
Danny Goodwin
The Regional Court of Munich found that AI-generated summaries are Google’s own content and not protected as traditional search results are. Google argued that German case law limiting liability for traditional search engines and autocomplete should apply. The injunction targets AI-generated accusations that tied two publishers to scams despite no support in the linked pages.

Google’s Sergey Brin Sees A Path To AGI But Not What Comes Next
Roger Montti
In an interview, Sergey Brin described Gemini as a system whose capabilities are not just evolving but integrating world knowledge across languages and modalities. He said the software that AI runs on has also evolved beyond what it was originally designed for, and while Brin can envision Gemini achieving AGI, he also couldn’t see what comes next.

Google is adding Google Business Profile connection and Business notebooks to Gemini
Vishnu Sivaji
Google introduces new Gemini features for small businesses: a new @Google Business Profile connection that turns the Gemini app into an “AI assistant that actually knows your business” with access to reviews, questions, and performance data. They also announced Business notebooks to “organize your chats, sources, and now your Google Business Profile and website.” Both integrations will begin rolling out this month. 

• Related- Google: Do better research with NotebookLM by Trond Wuellner and Usama Bin Shafqat

Apple Updates Applebot Docs To Include Siri AI & AI Features
Barry Schwartz
Apple has updated its documentation for AppleBot to include crawling and usage for its AI efforts. The changes include the additions of nosnippet controls, crawl delay, X-Robots-Tag, accessibility, and more.

🤖 Useful AI Guides & Resources for Marketers

It’s time to take your marketing to the next level with these AI resources.

How to Build a Representative AI Search Prompt Library for Better AI Visibility Measurement
Aleyda Solis
Aleyda shares a practical framework for measuring and improving AI search visibility. Learn what an AI search prompt library is, how to define, build, group, and localize prompts, what a final prompt can look like, and more in this comprehensive guide. 

• Related: Make your prompt tracking more accurate this week by Kevin Indig

AI Mentions May Not Translate To Trust, New Analysis Suggests
Matt G. Southern
Getting your brand into AI-generated answers may not be enough if the narrative isn't believable. The study found that answers backed by observable proof scored higher than corporate positioning claims.

Why 62% of AI citations don’t lead to brand mentions [Study]
Margarita Loktionova, Kevin Indig
Margarita and Kevin analyze how AI engines cite sources, mention brands, and shape AI visibility. “When a brand appears in a Gemini answer, it's named in the text 83.7% of the time but cited as a source only 21.4% of the time”.

Publishers of the World, Unite
Shahzad Abbas
The LLMs have caused enough damage. It’s time to take a stand. Shahzad shares their proposal to help publishers fight back: A strong, multi-layered bot defense system is the only way to prevent the rampant wholesale theft of publisher content from crawlers.

LLMs are picking winners. Here’s how to become one
Natalia Amorim
Natalia shares a startup's guide to answer engine optimization: find out if you’re being mentioned in LLMs, structure your content for AI discovery, make sure your owned content is genuinely great, and more. 

The problem with AI share of voice and 3 metrics that matter more
Dan Taylor
Many AI visibility platforms extrapolate from a small subset of prompts. Dan goes through three metrics designed for an infinite-query environment.

AI Security and Safety: A Wake-Up Call to Marketers
Francine Monahan
Marketers who are plugging AI into every corner of their workflows might be at risk. Francine goes through what to do about it: lock down the basics, be careful what goes into AI tools, hire expertise you don’t have, and more. 

Ontologies for the Agentic Web
Andrea Volpini
Andrea goes through how LLMs are changing ontology design from shared conceptualization to executable memory.

AEO & SEO on brand terms need brand efforts
Eli Schwartz
Eli explains how ranking for brand comparison and best-of keywords is not a technical SEO challenge: If you want to rank as the best at whatever or have an honest comparison, you first need to write the content. And then you need to actually earn it.

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🤖 AI Tools & Automations of the Week

Which are the newest AI tools and automations you can’t miss?

​Entity Decoder – Is your brand really understood by AI?​
Hanns Kronenberg
Check in 30 seconds whether your brand, person, or product is clearly identifiable for AI systems and what you need to improve.

Is Your Site Agent-Ready?
Cloudflare
Scan your website to see how ready it is for AI agents. It checks multiple emerging standards, from robots.txt and Markdown negotiation to MCP, OAuth, Agent Skills, and agentic commerce.

Do you have any AI tools for marketers to feature? Send them over here!

🤖 AI Marketers Poll of the Week

Let’s find out how marketers are using AI tools. A poll at a time.

🤖 Feedback or Sponsorship?

If you have any noteworthy AI news or resources in marketing to share for next week's edition, are interested in sponsoring, or have any feedback about AI Marketers, just send me a message over here.

Until the next week, with another edition of AI Marketers 🤖

Aleyda Solis
SEO Consultant & Founder at Orainti 
Wrapper of SEOFOMO, MarketingFomo, Trending Campaigns & AI Marketers
Find me on X / Bluesky / YouTube / LinkedIn / Website

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