Welcome to the 55th edition of AI Marketers 🤖
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🤖 The Latest AI News You Can’t Miss

Let’s go through the hottest AI news stories of the week.

Google Says Links Will Be More Visible In AI Overviews
Matt G. Southern 
Google is adding hover link pop-ups on desktop in AI Overviews and AI Mode, plus more prominent link icons within responses across desktop and mobile.

Google & Bing: Markdown Files are Messy & Cause More Crawl Load
Barry Schwartz 
Google and Bing commented on markdown files, saying these files are messy, which can cause issues with finding errors, cause more crawl load, and, either way, the search engines use what people/humans can see over what bots can see.

Airbnb says traffic from AI chatbots converts better than Google
Danny Goodwin
Traffic from AI chatbots converts at a higher rate than traffic from Google, according to Airbnb CEO Brian Chesky. He shared this tidbit on the company’s Q4 2025 earnings call.

Anthropic Introduces Claude Sonnet 4.6
Anthropic
Anthropic introduces Claude Sonnet 4.6 - their “most capable Sonnet model yet”. It’s a full upgrade of the model’s skills across coding, computer use, long-context reasoning, and more. It is now the default model in Claude.ai and Claude Cowork for Free and Pro plans users.

Google announces Gemini 3.1 Pro: A smarter model for your most complex tasks
Google 
Google is releasing Gemini 3.1 Pro in the Gemini app with higher limits for users with the Google AI Pro and Ultra plans. It is also now available on NotebookLM exclusively for Pro and Ultra users. And developers and enterprises can access 3.1 Pro now in preview in the Gemini API via AI Studio, Antigravity, Vertex AI, Gemini Enterprise, Gemini CLI, and Android Studio.

Google’s Jeff Dean: AI Search relies on classic ranking and retrieval
Danny Goodwin
Jeff Dean says Google’s AI Search still works like classic Search: narrow the web to relevant pages, rank them, then let a model generate the answer.

• Related - Google: Allowing Opting Out Of AI Overviews Is A Huge Engineering Project by Barry Schwartz

Google is rolling out Lyria 3 to create music tracks in the Gemini app
Joël Yawili, Myriam Hamed Torres
Google DeepMind’s Lyria 3 is rolling out in beta in the Gemini app for all users 18+ in multiple languages. Just describe an idea or upload a photo, and in a matter of seconds, Gemini will translate it into a high-quality, catchy track.

🤖 Useful AI Guides & Resources for Marketers

It’s time to take your marketing to the next level with these AI resources.

ChatGPT searches in English, even when you don't
Tomek Rudzki
Tomek analyzed over 10 million ChatGPT searches to understand how the AI actually finds its answers. “43% query fan-outs for non-English prompts are performed in English”. 

The science of how AI pays attention
Kevin Indig
Kevin analyzed 1.2 million search results to find out exactly how AI reads. The verdict? It’s a busy editor, not a patient student.

Only 12% of AI Mode Citations Match URLs in the Organic SERP
Chima Mmeje
Chima analyzes nearly 40,000 search queries to uncover the biggest winners of AI Mode citations and how often overlap occurs with traditional SERPs. “88% of AI Mode citations are not in the organic SERP for the exact match query”.

Are Citations in AI Search Affected by Google Organic Visibility Changes?
Lily Ray
An analysis of 11 sites hit by Google's recent January 2026 algorithm update shows that losing organic visibility could mean losing AI search citations too. Lily goes through it.

The Fragile Web: Technical SEO in the Age of AI 
Gianluca Fiorelli, Jamie Indigo
Jamie shares about the evolving reality of technical SEO, the cultural bias problem in AI and international SEO, how AI models really work, and much more in this insightful interview with Gianluca.

The Role of Informational Content in the Age of LLMs
Aimee Jurenka
Aimee talks through how to handle informational content in the age of AI summarization and provides a handy optimization checklist.

Generative engine optimization for small business: How to win with a small budget in 2026
Ramona Sukhraj
Small businesses don't need a big budget to compete in AI search. Ramona goes through everything you need to know about generative engine optimization for small businesses.

How to perform well in agentic search
Gregory Edwards 
Gregory outlines what agentic AI is and the considerations for your search strategy to have prominence within this new wave.

Why AI Misreads the Middle of Your Best Pages
Duane Forrester Decodes
Duane goes through why models drift in the middle, why systems compress it away, and what to change without rewriting everything.

🤖 AI Tools & Automations of the Week

Which are the newest AI tools and automations you can’t miss?

Glippy - GEO Agent-Readiness Checker [Chrome Extension]
Jan-Willem Bobbink
Glippy checks if websites are ready for AI agents, LLM crawlers, and generative search engines.

Creatify - The AI Ad Generator
Creatify
Effortlessly craft AI image & video ads with Creatify. Customize unlimited variations in minutes — harness the power of AI for your digital advertising.

Do you have any AI tools for marketers to feature? Send them over here!

🤖 AI Marketers Poll of the Week

Let’s find out how marketers are using AI tools. A poll at a time.

🤖 Feedback or Sponsorship?

If you have any noteworthy AI news or resources in marketing to share for next week's edition, are interested in sponsoring, or have any feedback about AI Marketers, just send me a message over here.

Until the next week, with another edition of AI Marketers 🤖

Aleyda Solis
SEO Consultant & Founder at Orainti 
Wrapper of SEOFOMO, MarketingFomo, Trending Campaigns & AI Marketers
Find me on X / Bluesky / YouTube / LinkedIn / Website

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