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- Your AI in Marketing News from The Latest Week 🤖 [April 12, 2025]
Your AI in Marketing News from The Latest Week 🤖 [April 12, 2025]
Google quality raters now assess whether content is AI-generated and rate them as the lowest quality.
Aleyda Solis
April 12, 2025
Welcome to the 11th edition of AI Marketers 🤖
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🤖 The Latest AI News You Can’t Miss
Let’s go through the hottest AI news stories of the week.
OpenAI updates ChatGPT to reference your past chats
Maxwell Zeff
OpenAI announced that it’s starting to roll out a new memory feature in ChatGPT that allows the chatbot to tailor its answers to users based on the contents of their previous conversations.
6 highlights from Google Cloud Next 25
Chris Talbott
Here’s a recap of some of the top announcements from the event.
Google quality raters now assess whether content is AI-generated
Danny Goodwin
Google is directing its quality raters to watch out for pages with main content created with automated or generative AI tools and rate them as the lowest quality, according to John Mueller, speaking at Search Central Live in Madrid.
Google officially rolls out links in AI Overviews to its own search results
Barry Schwartz
After testing this for a month, Google officially rolled out this method to help searchers explore more topics.
Reddit’s conversational AI search tool leverages Google Gemini
Lauren Forristal
Reddit Answers, the platform’s conversational AI search tool, gets an upgrade through an integration with Google Gemini. The feature is designed to keep users on the platform rather than search for threads on Google.
Don’t believe reasoning models’ Chains of Thought, says Anthropic
Emilia David
New research from Anthropic found that reasoning models willfully omit where they got some information.
ChatGPT vs Perplexity vs Google vs Bing: Which AI search engine generates the best answers?
Yevheniia Khromova
Yevheniia compared AI-generated answers from ChatGPT, Perplexity, Google AIOs, and Bing Copilot to analyze content quality, sources, subjectivity, and more. “Perplexity and ChatGPT have the highest overlap of referenced domains, having 25.19% of cited domains in common”.
AI Costs Drop 280x In 18 Months: What This Means For Marketers
Matt G. Southern
AI costs have dropped 280x in 18 months, making advanced tools more accessible to businesses of all sizes.
🤖 Useful AI Guides & Resources for Marketers
It’s time to take your marketing to the next level with these AI resources.
5 AI Insights from Google Search Central Live in Madrid on April 9, 2025
Aleyda Solis
Aleyda highlights the top AI and "state and future of” search insights, answers, and tips provided by Google in the Search Central Live Event in Madrid.
Google’s AI-powered SERPs: Strategies for recipe, travel, and lifestyle bloggers
Casey Markee
In this actionable guide, Casey shares strategies to keep your content visible, relevant, and engaging in today's evolving AI search landscape.
3 ways to optimize for AI search bots
Tim Resnik
Tim goes through how AI bots find, index, and use your content – and what steps to take to stay visible across generative platforms.
How to Repurpose Your Content With AI — Whiteboard Friday [Video]
Caitlin Hathaway
In this episode of Whiteboard Friday, Caitlin goes through how AI can help get you over that creative block and get started.
Is LLM optimization the same as SEO? — According to SEO Week experts
George Nguyen
Should you approach LLM optimization and SEO the same way? Hear from SEO Week experts on the similarities and distinctions, as well as what they're telling clients.
GEO, LLMO, AEO… It’s All Just SEO
Ryan Law
Improving visibility in LLMs requires a unique set of skills and abilities. Those skills and abilities are called "SEO". Ryan goes through how to improve LLM visibility, why GEO is the same as SEO, and how it is slightly different from SEO.
Humans are better at writing than AI in these tasks
Kevin Indig
Writing with AI is like DJing: Without human editing, it’s just noise. Kevin goes through the human skills that turn generic output into memorable content.
How to Track and Analyze Your AI Traffic
Louise Linehan
AI is already a pretty formidable new growth channel. Louise explains how to track your AI traffic in GA4 and Ahrefs Web Analytics in this step-by-step guide.
Key Considerations for Choosing an AI Content Creator
Bruce Clay
Bruce goes through how to choose the right AI writing tool that meets your content needs based on content types, SEO optimization, ease of use, and more.
🤖 AI Tools & Automations of the Week
Which are the newest AI tools and automations you can’t miss?
Brand AI Sentiment Analysis
DEJAN
Brand perception mining through synthetic review sentiment analysis and keyword extraction.
AI Tracking Tools
SEOFOMO Hub
Discover the best AI tracking tools that provide helpful functionalities to monitor your queries visibility in LLMs and AI Search answers.
AI SEO Agents
SEOFOMO Hub
Discover the best AI SEO Agents to automate your SEO workflows and accelerate the analysis and implementation process of your SEO tasks.
🤖 AI Marketers Poll of the Week
Let’s find out how marketers are using AI tools. A poll at a time.
How Much Time Are You Saving on Marketing Tasks by Using AI? |
🤖 The AI Video of the Week
An interesting video for your marketing eyes to watch.
Stop Losing Money on Ads! Automate Ad Budget Like a Pro
Zapier
From simple workflows to AI-powered automation, learn how to streamline ad management, optimize spend, and maximize conversions – effortlessly.
🤖 Feedback or Sponsorship?
If you have any noteworthy AI news or resources in marketing to share for next week's edition, are interested in sponsoring, or have any feedback about AI Marketers, just send me a message over here.
Until the next week, with another edition of AI Marketers 🤖
Aleyda Solis
SEO Consultant & Founder at Orainti
Wrapper of SEOFOMO, MarketingFomo & AI Marketers
Find me on X / Bluesky / YouTube / LinkedIn / Website
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